Step 6 - Promotion (Continued)

Search Engine Optimization (SEO)
Other Factors - Page 4

Additional SEO Factors:

Optimize all graphics (GIF, JPEG and PNG) that you use on your pages.

If you use Javascripts, move them into external files and link to them on your pages - called reducing "code bloat". For example:
<SCRIPT SRC="myScript.js"></SCRIPT>

If you use CSS, move it to an external .css file and link to it - also called reducing "code bloat". For example:
<link href="minorstyle2.css" type="text/css" rel="StyleSheet">

Test, test and re-test your pages:

Prior to registering with the major search engines test each Webpage:

• META Tag line breaks: Some search engines are sensitive to line breaks. So make sure your page Title, META description, and META keywords Tags don't contain breaks. To test your page, view it using Notepad, turn Word Wrap OFF. Your Title and META Tags should appear as a separate line.
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• Spell check.net. If you don't spell check your pages, you may get penalized.
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• Hyperlinks. You can use Link Valet for free. Broken links can hurt your rankings. Check every link on your site and make sure they are working and active.
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• Validate your HTML code. You can use W3C HTML Validation Service to validate your HTML code for free. Invalid HTML can make it impossible for search engines to read your pages correctly.
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• META tags test. You can use META Tag Analyzer for free and conduct an analysis of your META data to include: syntax check, oversize check, Spam detection, and multiple META tag detection.

Go to Page 5: Be patient.

Do You Need Help? Don't be shy, if you have questions or need help creating your Website, just ask me. I work cheap -- free. The only dumb question is the one not asked!